Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinki...(展开全部)

Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinki...(展开全部)

Media are fundamental to our sense of living in a social world. Since the beginning of modernity, media have transformed the scale on which we act as social beings. And now in the era of digital media, media themselves are being transformed as platforms, content, and producers multiply. Yet the implications of social theory for understanding media and of media for rethinki...(展开全部)

Media and Society is an established title, popular worldwide for its insightful and accessible essays from leading international academics on the most pertinent issues in the media field today. The book is organised into three key areas of debate: media and society, media production and mediations. Each new edition of the book has sought to be a textbook that encompasses the fi...(展开全部)

"This book is comprehensive and magisterial, and at the same time enormously readable. It will undoubtedly become one of the very few definitive texts in the rapidly growing field of media and cultural studies, providing a crucial link to critical theory and to social theory as a whole." Professor William Outhwaite, University of Sussex "An extremely powerful and sustained diag...(展开全部)

"An original contribution to media studies. Beautifully organized, well written and incisive."--James Carey, University of Illinois at Urbana-Champaign "The best collection of current thinking in the field."--Elihu Katz, Israel Institute of Applied Social Research "A valuable and stimulating collection for students of the mass media--a very worthy successor to the editors' earl...(展开全部)

This book discusses two related themes concerning the role and processes of mass communication in society. The first deals with questions regarding the power of the media: how should it be defined? how is it wielded and by whom? are previous approaches and answers to such questions adequate? The second theme revolves around the divisions between the liberal pluralist and Marxis...(展开全部)

This title includes access to 3 exclusive ebooks for hardcover readers only! The secret to successful word-of-mouth marketing on the social web is easy: be Likeable. "Dave Kerpen's insights and clear, how-to instructions on building brand popularity by truly engaging with customers on Facebook, Twitter, and the many other social media platforms are nothing short of brilliant". ...(展开全部)